Jaeger-LeCoultre Unveils Limited Edition Reverso Tribute Minute Repeater Watch


Despite there being only a handful of new releases from the line, its fair to say that 2021 has been a banner year so far for the Jaeger-LeCoultre Reverso. From the delicate enamel work of the Reverso Tribute Enamel Hokusai Kirifuri Waterfall to the mind-bending complications of the Reverso Hybris Mechanica Caliber 185, Jaeger-LeCoultre has spent the [...]

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Jaeger-LeCoultre Debuts Limited-Edition Reverso Hybris Mechanica Calibre 185 Watch


Over the century or so that wristwatches have been the norm in watchmaking, few, if any, timepieces have had the longevity and staying power of the Jaeger-LeCoultre Reverso. The Reverso line has been in continuous production since 1931, and to celebrate its 90th anniversary this year, the brand has devised a wide range of variants, updates, and [...]

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Jaeger-LeCoultre Introduces The Polaris Mariner: A Pair Of Serious ISO 6425-Rated Dive Watches


Historically speaking, its been a hot minute since weve had a true dive watch from Jaeger-LeCoultre. Sure, the maison has most recently produced the Polaris Date and the Deep Sea Chronograph (the latter of which was oddly rated to a paltry 100 meters, despite its rather ambitious naming convention), but if memory serves correctly, not since the Navy SEA [...]

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Jaeger-LeCoultre Unveils Limited-Edition Master Ultra Thin Kingsman Knife Watch


The action-packed Kingsman film series is no stranger to influencing the world of style, with each film in the franchise spawning limited-run releases of screen-worn attire from some of the worlds top fashion brands. For the latest installment, the prequel The Kings Man, due to release in September 2020, Jaeger-LeCoultre has created a custom timepie [...]

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Counting Seven Million Seconds in Quarantine With The Jaeger-LeCoultre Geophysic 'True Second'


Marin Countys shelter-in-place mandate was formalized at midnight on Thursday, March 19th, 2020. By then, the news cycle around the Covid-19 pandemic had already become a dangerous cocktail of science-based fact and rationale mixed with what we now know to be hysteria-driven clickbait and misinformation. Hiding from the cacophony meant a break from [...]

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Jaeger-LeCoultre Introduces Updated Master Control Memovox Watches With New Functionality


You simply cant have a conversation about Jaeger-LeCoultre without mentioning the Memovox alarm - one of the Swiss maisons most interesting, and longest-running complications. Its a shame that there arent more mechanical alarm watches out there, as the complication ranks alongside a date or a chronograph as the most practical features to have o [...]

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Jaeger-LeCoultre Watches Launches New Direct-To-Consumer Strategy With Long Warranty Offer


In the watch business today, one of the most common buzzwords (terms) youll hear is direct-to-consumer. The idea is that brands need to increasingly sell their products and services directly to consumers, bypassing traditional go-betweens such as retailers and distributors. Why? In short, money. In a world where the volume of new watches sold each year cannot be any [...]

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