At Baselworld 2017 we saw the release of the limited edition Maurice LaCroix Aikon Bronze watch. The Aikon line was debuted in 2016 and Maurice LaCroix is wasting little time in getting in on the trend of using bronze. Its refreshing to see the use of bronze in something other than a dive watch (or sports watch) and Maurice LaCroix is making a safe bet in the producti [...]

Did you know that in a store deep in the streets of Hong Kong is a Rolex Oysterdate watch with a pot leaf dial? Whether or not it is aftermarket or authentic, it does exist. John and I are almost officially Rolex fans at this point and we discuss our current feelings about the brand. Omega gets some love as we discuss the Seamaster Aqua Terra 15,000 Gauss wi [...]

Shouldnt the name of this watch be the Gucci G-Time versus G-Timeless? I mean of course I get what timeless means, but is that really a term you want as the name of a product that should not be less time? Perhaps I am thinking about it too much, but I really do feel that this little minor detail does matter when it comes to subconscious consumer perceptions about products. It i [...]

The action-packed Kingsman film series is no stranger to influencing the world of style, with each film in the franchise spawning limited-run releases of screen-worn attire from some of the worlds top fashion brands. For the latest installment, the prequel The Kings Man, due to release in September 2020, Jaeger-LeCoultre has created a custom timepie [...]

After learning the excessively long name of this great new watch from Audemars Piguet, I began to wonder what Arnold might sound like pronouncing it. The gUBERnator is back in public life now, but his time as California governor never stopped his passion for watches. I heard that being Governor cost him $200 million. I wonder what part of that went to his watch [...]

Panerai has debuted two new (retro designed) Luminor 1950 pieces at SIHH 2014. We have already looked at the monopusher chronograph here, and now its time to discuss the other offering from this range: the more restrained, two-hand only PAM557 Destro 3 Days which is essentially identical to the famed PAM372 mod [...]

At the recent 2015 Farmers Open PGA championship, Hublot announced 2013 US Open Champion Justin Rose as its newest ambassador. While Hublot is not new to the concept of famous sports figures as ambassadors-as this is the brand who counts Pele, Diego Maradona, Kobe Bryant, Dwayne Wade, Usain Bolt, and many more in its legion of ambassadors-this meant?the fi [...]

Sponsored post written for by advertiser.Marking an anniversary of any kind is special, but when its a centenary, and its a milestone thats close to your heart, its even more important to make sure you celebrate in style. Thats why Swiss-American watch brand Hamilton is pulling out all the stops in 2018 to celebrate its first c [...]

Zach P. is the winner who joined and Oris in Grand Cayman to learn how to dive after winning our December 2014 holiday giveaway. Below is his account of the learn to dive adventure and his experience doing so while wearing Oris watches. Zach P. on Instagram.It almost goes without saying that getting offered the chance to get [...]

Here in San Francisco, you see an interesting trend since the dot-com-boom of the late 1990s. You have companies that are started, only to be sold. The whole intent of the company is to paint itself in flattering colors only to attract a large buyer. This odd corporate mating ritual reverses the traditional MA (merger and acquisition) roles, and has alpha companies sit around and wait for attractive young companies to stroll by present [...]

Its has been a month of heavy-hitter interviews on s SUPERLATIVE Podcast series as we continue to explore the personalities behind the watch collecting hobby we all enjoy. New episodes drop each week on Mondays, and you can subscribe here on the BLEAV Network, here on Apple Podcasts, or wherever you prefer to get your podcasts. During the last month, we published a number of [...]

As a holiday treat to audience members in Los Angeles, California, we invite the first people who can RSVP to join us and Omega watches on December 20th for an Omega crawl, and dinner in Beverly Hills. Space is limited to under 20 people, so we encourage interested LA area watch lovers to act soon.The event on Saturday December 20t [...]

44 years on from the release of the original film, Star Wars remains a global cultural juggernaut, prompting homages and tie-ins in nearly every consumer industry. The world of watchmaking is no stranger to Star Wars theming, with releases ranging from disposable toy childrens watches to elaborate six-figure tourbillon designs over the years. With its close licensing agre [...]

Competition in the entry-level luxury watch space is heating up, especially with TAG Heuers renewed focus in this segment of the market under the leadership of Jean-Claude Biver. And then theres the emergence of smaller but no less ambitious players like Nomos and Oris. For Maurice Lacroix, standing out means being bold and attempting diffe [...]

For 2016, theres an emphasis from Panerai on growing its popular Radiomir 1940 collection. There are 4 new GMT models and, as is expected with Panerai, they all retain the classic and bold look from the brand. The 1940 line is essentially a hybrid combination of the Radiomir and Luminor watches, and is popular amongst Paneristi for this re [...]

This Big Bang Unico World Poker Tour is probably one of the most Vegas Hublot watches I have ever seen. Writing that, I realized that Las Vegas can mean different things to different people at different times. There is glitzy Las Vegas, weddings Las Vegas, Elvis impersonator Las Vegas, diamond and jewel [...]

Bulgari finally goes a bit more mainstream with their rare blue dial color that weve seen before as part of at least one limited edition model. For 2015, Bulgari will offer two steel watches with this lovely (and very difficult to photograph) new blue dial color. These two watches exist in the Bulgari Bulgari collec [...]

The brand IWC is well on its way to making 2020 the Year of the Portugieser with a massive series of new models and variants announced at Watches Wonders 2020. These range from incredible haute horlogerie complication models to new dial colors on certain models, but while it may not be as flashy as some, the update to th [...]

This year, Casio G-Shock is celebrating the 25th anniversary of its high-end MR-G collection with the release of a truly beautifully finished and refined limited-edition watch inspired by Hana-Basara Samurai armor. My understanding is that Hana-Basara is a celebration of those particularly bold Samurai who were, for lack of a better phrase, absolutely dripping with s [...]

Last year,?Patek Philippe released the hyper-cool stainless steel Nautilus 5990 Travel Time, and this?year, theyve continued the travel theme with a new pilots watch.?In a surprising move, Patek has?played to the trends and reached into their history to inspire the new Patek Philipp [...]