At Baselworld 2019, Hublot introduced a totally new member of the Ferrari watch line with the Hublot Classic Fusion Ferrari GT. This is the second watch designed in direct collaboration with the Ferrari design department - which is important to note because most car/watch collaboration projects are, more or less, entirely designed by [...]

After only two years, the 2020s have already proven to be a transformative decade for the luxury watch industry. Stylistic trends have shifted, new horological advances have been developed, and the hype economy surrounding certain brands has expanded to heretofore unseen proportions. Of course, one of the most impactful shifts for the industry as a whole has [...]

Swiss Hublot had one of the most inspired collections of new watches at the major Watches Wonders Geneva 2022 trade show. Always surprising us with colors, shapes, materials, and technologies, Hublot is one of our favorite brands to meet with when it comes to new luxury watch products. Among the more talked about new Hublot watches for 2022 is the Square Bang. Originally d [...]

For 2022, Swiss Hublot will release five new members of the Big Bang family in a newly devised square-shaped case. The new timepiece collection will be known as the Hublot Square Bang, and, to my knowledge, it is the second shape beyond round cases that Hublot has rendered the Big Bang in - well, for the most part. The majority of Hu [...]

Since 2017, French artist Richard Orlinski has collaborated with watch brand?Hublot to merge the artists angular style with Hublots design language. Hublot is known for pushing the boundaries with new materials and manufacturing techniques, so it is the perfect partner to render Orlinskis concepts in wearable wrist je [...]

Despite the recent trend toward vibrant color in the luxury watch industry, there are still certain segments of the spectrum that remain under-represented. Purple is a perfect example of this. The color of kings rarely gets attention in watchmaking, but the bold hues long association with power and wealth makes it a dramatic choice for a luxury t [...]

I was particularly fond of this new watch that debuted at Dubai Watch Week 2021, a limited-edition Hublot meant to celebrate the 50th anniversary of the United Arab Emirates (UAE). Known as the reference 521.XC.0571.VR.UAE21 Hublot Classic Fusion Concrete Sand (and sometimes known as the Desert Fusion ), the watch is a living love letter to the [...]

For better or worse, cryptocurrency has become a massive part of the modern investment landscape. Proponents of various cryptocurrency systems promote these digital currencies as the money of the future: completely digital, decentralized, and able to adapt to the new challenges of an increasingly online world. As a brand dedicated to championing the avant-garde, Hublot [...]

Ive had high hopes for the Hublot Big Bang Integral ever since I first saw it back at LVMH Watch Week 2020. That debut model was a 42mm chronograph iteration of the Big Bang with a new and excellently finished integrated bracelet. Recently, I got to see the newest - and simplest - addition to the collection with the new Big Bang Integral Time Only watch. Ther [...]

Last week during LVMH Watch Week 2022, Hublot released a trio of new Big Bang Sang Bleu II watches that I got to hands-on with. In gold or ceramic, these are limited-edition pieces done in collaboration with Sang Bleu. Highly geometrically stylized (and wonderfully divisive), the Big Bang Sang Bleu II defies much of mainstream categorization and is the rare collaborati [...]

Its not every day that a brand puts the spotlight on a material rather than its own watches, but Hublot is doing just that with its yellow gold collection released at LVMH Watch Week. Reaching back over 40 years - and a couple of decades before the Biver era - Hublot is paying tribute to the yellow gold on rubber strap Classic Original with a sextet of new pieces acros [...]

The latest new watches from Hublot are sure to be commercially successful because we see the Swiss company offering its take on a popular trend. The Hublot Big Bang Integral Time Only watches are an exercise in creating a simpler, albeit still complicated product. Hublot has always been about modern lines and an aggressive stance, so what would it be like to tone [...]

During Dubai Watch Week I sat down with Hublot CEO Ricardo Guadalupe and finally got to see a timepiece I have been excited about since it was announced on earlier in 2021. This is the Hublot Big Bang Integral Tourbillon Full Sapphire, and its an amazing modern luxury timepiece with all the high-end trimmings todays watch enthusiast can get excit [...]

Even by the brands own avant-garde standards, Hublots original collaboration with acclaimed modern artist Takashi Murakami is an extravagant statement piece of a watch. First announced in January 2021, the Hublot Classic Fusion Takashi Murakami All Black blends the brands signature silhouette with Murakamis cheerful, high-impact Smiling Flower [...]

Boy, this would have been a very different story to write had the San Francisco Giants made better on their historic regular season by getting past the Dodgers, but thats a story for another time - and quite frankly, another website. So instead, heres a fun fact: Did you know the Golden Gate Bridge isnt actually red, but orange? Its red in all the postcards a [...]

In a sea of similar and largely conservative watch releases, every so often there is a new watch that is so left-field, so unique, or so different from the norm that it sticks in enthusiasts minds for years after its initial announcement (for better or worse). Hublots first limited edition collaboration with famed French leathermaker Berluti in 2016 was a text [...]

Despite constantly interacting with the precious metal in nearly every form and alloy imaginable, the watch industry very rarely showcases gold in its rarest and purest natural form. Only a slim percentage of natural gold veins around the world provide the right condition to develop gold crystal, with a delicate fractal geometric structure that stands far apar [...]

Much of modern luxury watch design exists in the realm of safe decision-making. By and large, many timepieces are designed to offer as broad an appeal as possible, avoiding any possibility of offending enthusiast sensibilities. Hublot has never subscribed to this approach, instead has sttod by a loudly defiant visual spirit that prizes spectacle above all [...]

Trigger warning: the Hublot Big Bang Sang Bleu II Ceramic Chronograph is my favorite luxury watch release of 2021. More to the point, Id rather buy this watch than any other traditional luxury watch released in the recent past. But wait! Theres reason behind the madness. Although the core aesthetic has been the same through all Hublot Sang Ble [...]

If the traditional, self-aggrandizing watch enthusiast were in charge, we would all be awash in sober, 39mm no-date references with colorless matte dials, integrated stainless steel bracelets, and nonsensical hand-wound movements. And because of this, not a day goes by that I dont thank the powers upstairs that the peanut gallery holds no such power, that we have b [...]