Last year we were the first to bring you coverage of the new Big Bang Ferrari watches from Hublot (here). The Ferrari/Hublot relationship was a big deal and over the last year Ive learned just how big of a deal it is for?Hublot. Making up for at least 10% of the brands overall sales, the good news is that in my opinion, the Ferrar [...]

Not just a chronograph, Ariel, but a monopusher chronograph! Ive heard phrases such as this over the years in the context of watch brands showing me their new single pusher (monopusher) chronograph watches, and Ive never felt comfortable hearing how we should be impressed by one- versus two-pusher chronographs. Why is it, ex [...]

In many ways, Baselworld 2019 was an excellent year for the Japanese watch brands. Holes in the European watch industry strategy and innovation engine have emboldened watchmakers in the east to up their game, product-wise, as well as capture market share. A motivated Japanese watch industry has most brands choosing distinct but powerful ways to capture [...]

It was at?SIHH 2013 that Jaeger-LeCoultre presented its Master Calendar, a?highly legible calendar watch that was inspired by a similar model the manufacture made around 1945. It offered the?date, day, month, and phase of the moon indications on?a nicely laid-out and,?indeed, very [...]

Matt Mullenweg Photo credit: Sheri Bigelow (designsimply.com)This ones for you Matt aBlogtoRead.com readers know that I dont spend a lot of blog space explaining which watch actors and athletes are currently paid to endorse. I will however discuss watches on the wrists of people I respect and that have good enough taste to choose something nice. WordPr [...]

Weve been rather popular this month, with giving away a $4,400 Maurice Lacroix Pontos S Chronograph watch. You have just a few more days to enter for a chance to win it (here) before time runs out. [...]

Credit where its due, I cherish every one of those exotic and rare occasions when I see proof for a big brand listening to its customers. Some of Omegas hot-sellers, including the awesome Dark Side of the Moon series were, according to many of the brands devoted followers, just too wide and too thi [...]

After designing both a race car and a motorcycle in concept, Bell Ross designers have turned to the skies for the latest challenge-but this time, to design an aircraft capable of actually competing in the Reno Air Races in record-breaking style. Why? To serve as inspiration for a watch collection, of course-because if surrounding heritage or inspiration [...]

Originally released a couple of years ago, 2011-2012 sees new color variations for the Perrelet Skeleton Chronograph. It took a while for me to warm up to this unique style of timepiece but I am liking it now especially thanks to the refreshed dial and prices that dont shock the heart. The biggest question I have is whether it is a [...]

The iconic Omega Speedmaster watch has a black dial with white hands and markers. Sure Omega has mixed it up over the years, but I believe that this is the very first all white Omega Speedmaster watch. Using the newer and larger Speedmaster Moonwatch Co-Axial Chronograph with the in-house made caliber 9300 movement family, the all white models will be offered in both ste [...]

Not only does champion swimmer Michael Phelps hold the record for the most decorated Olympian of all time, he also holds the record for most Olympic gold medals, most Olympic gold medals in individual events, and most Olympic medals in individual events. Its an unprecedented 28 total Olympic medals, 23 of which are gold. Phelps retired last year after the 2016 Summer Olympics in Rio, [...]

Every year at Baselworld, there are a few watch releases that really steal the show. This, I believe, will be one of those. Breitling has been experiencing a lot of change under the leadership of Georges Kern, their new CEO, and has focused heavily on returning to the brands roots with its designs and [...]

As the 2016 Super GT racing season pulls into the starting blocks, luxury Swiss watchmaker Roger Dubuis has just announced its sponsorship of the FFF Racing Team, led by Italian racing driver Andrea Caldarelli, and is commemorating the fresh partnership with a super-limited 8-piece Excalibur Quatuor. Obviously, if any of Roger Dubuis daring creat [...]

Sponsored Post written for by advertiserBell Ross, the brand that made cockpit instrumentation the coolest thing in watch wear, had a great year in 2019. In September, it launched the wildly successful BR 05 series, an evolution of its iconic BR03 model but with a more urban interpretation of the instrumentation aesthetic. This was followed in October with a stunning blue-dia [...]

For 2015, the Perrelet Turbine Skeleton marks a return to some of the original reasons why the Turbine collection was so cool for a while. What you essentially have is a smaller version of the Turbine XL case (more on that below) with the entire rear part of the watch face missing. That means the dial turbine rotor spins [...]

While 2020 may be a relatively quiet year in the world of yacht racing, with extensive event cancellations across the globe, the sport has had a notable year for high-profile luxury watch partnerships. The latest of these comes from Panerai, which has renewed its partnership with renowned Italian sailing team Luna Rossa ahead of the 2021 Americas Cup race. To com [...]

The?Bulgari Daniel Roth Carillon Tourbillon Minute-Repeater is as complicated as it sounds-while the only guarantee to its striking looks is the Daniel Roth name.?Daniel Roth and Gerald Genta are two highly acclaimed names in modern horology. The former is primarily known for his unusual (and unusually good) watch designs which merged class [...]

After 16 years leading Swatch Group AGs Omega brand, Stephen Urquhart is retiring as president?of Omega, Bloomberg reports.?Urquhart, who turns 70 at the end of May, will work on special projects and consult for the company, according to Swatch Groups statement from today. He will be succeeded?by?Raynald Aeschlimann.Urquharts career actually started at Omega in 1969, whic [...]

Historically speaking, its been a hot minute since weve had a true dive watch from Jaeger-LeCoultre. Sure, the maison has most recently produced the Polaris Date and the Deep Sea Chronograph (the latter of which was oddly rated to a paltry 100 meters, despite its rather ambitious naming convention), but if memory serves correctly, not since the Navy SEA [...]

Drawing a stylistic balance between vintage and modern influences is no easy achievement. While there are challenges associated with both exactly recreating a vintage design and with creating something entirely new, finding a happy medium between the two offers its own unique difficulties. Since its introduction in 2020 the Longines Spirit collection has found a handsome mi [...]